Knowles Training Institute · Philippines
Sales Skills Course in Philippines
Build the practical prospecting, questioning, presenting, objection-handling and closing skills needed for more confident sales conversations. A corporate training course delivered privately for organisations in the Philippines, whether onsite, virtual or at an arranged venue.
The key facts, in one place.
A quick summary of what HR, L&D teams and business leaders usually need before shortlisting this programme.
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Final delivery format and duration depend on the agreed programme scope and audience.
What is the Sales Skills course?
Sales skills cover the practical behaviours used to identify opportunities, understand customer needs, communicate value and move a sales conversation forward. Strong selling is not only about persuasion. It also requires preparation, questioning, listening, judgement and disciplined follow-up.
Effective salespeople learn to balance customer focus with commercial purpose. They need to understand the customer’s situation, present solutions clearly, respond to concerns professionally and recognise when an opportunity is ready to progress.
Developing a consistent sales approach can improve confidence and reduce reliance on improvisation. It gives salespeople a clearer way to prepare, conduct conversations, follow up and learn from each opportunity.
In this Sales Skills course, participants learn a practical approach to prospecting, discovery, presenting value, handling objections, closing and follow-up. The emphasis is on repeatable skills that can be used in real customer conversations across different industries and sales environments.
Prospecting
Identify and approach potential customers with a clear reason to engage.
Discovery
Ask useful questions and listen for needs, priorities and concerns.
Value presentation
Explain solutions in terms that are relevant to the customer.
Objection handling
Respond to concerns calmly and explore what sits behind them.
Closing
Recognise buying signals and agree practical next steps.
Follow-up
Maintain momentum through clear actions, timing and communication.
Is this course right for your team?
A quick check against what this programme does and does not set out to do.
A good fit if
- Your team needs stronger confidence and consistency in customer sales conversations
- Sales responsibilities are shared across account, business development or client-facing roles
- You want a more consistent approach to discovery, value communication and closing
- Sales staff have learned mainly through experience and need a practical common method
- You need stronger follow-up discipline without making sales conversations feel scripted
Consider another course if
- You need CRM or sales software training rather than customer-facing sales skills
- Your priority is sales management or leadership rather than individual selling skills
- You are looking for a qualification or accreditation rather than practical workplace training
- You need specialist training focused only on negotiation, tenders or complex account strategy
Not sure? Tell us the situation and we will point you to a better-fitting programme.
What business problems does this course help address?
These are the day-to-day symptoms organisations describe when they ask us about sales skills training.
Prospecting lacks consistency
Sales activity depends too heavily on incoming enquiries or occasional bursts of outreach.
Discovery stays superficial
Salespeople move to solutions before understanding enough about the customer’s needs and priorities.
Value is hard to explain
Conversations focus on features rather than why the solution matters to the customer.
Objections create hesitation
Salespeople become defensive, discount too quickly or avoid exploring the real concern.
Closing feels uncomfortable
Good conversations end without a clear request, commitment or agreed next step.
Follow-up loses momentum
Opportunities drift because actions, ownership and timing are not confirmed clearly enough.
What participants will be better able to do.
Below is the list of course benefits of our Sales Skills course in Philippines.
Below is the list of course objectives of our Sales Skills course in Philippines.
- Explain the key stages of an effective sales conversation
- Prepare for prospect and customer conversations more effectively
- Open sales conversations with greater confidence
- Use questions to uncover customer needs and priorities
- Listen actively and check understanding before recommending
- Present features as benefits and customer-relevant value
- Recognise and respond to common customer objections
- Use evidence and examples to support recommendations
- Recognise buying signals and readiness to progress
- Ask for commitment or a clear next step professionally
- Follow up opportunities with greater discipline
- Create practical actions to improve personal sales performance
How the two days are structured.
Each stage builds on the one before it, so participants leave with a working method rather than a set of tips.
- STAGE 01
Prepare
Clarify the objective, customer context and desired next step before the conversation.
- STAGE 02
Discover
Use questions and listening to understand needs, priorities, concerns and context.
- STAGE 03
Present
Explain solutions in language that connects clearly to customer value.
- STAGE 04
Respond
Handle objections, uncertainty and questions without losing credibility.
- STAGE 05
Advance
Agree commitment, next steps and follow-up actions that maintain momentum.
What the course covers.
Below is the list of course content of our Sales Skills training course in Philippines.
- What makes effective selling?The practical behaviours that support credible, customer-focused sales conversations.
- Customer and prospect contextUnderstanding who you are speaking to and why the conversation may matter to them.
- Conversation objectivesSetting a clear purpose and useful next step before entering a sales discussion.
- Opening the conversationBuilding rapport and establishing relevance without overloading the customer.
- Questioning techniquesUsing open, probing and clarifying questions to understand customer needs.
- Active listeningListening for priorities, concerns and meaning before deciding what to recommend.
- Presenting valueConnecting features and capabilities to outcomes that matter to the customer.
- Using proofSupporting recommendations with relevant evidence, examples and clear explanations.
- Handling objectionsExploring concerns and responding without becoming defensive or discount-led.
- Buying signalsRecognising signs that the customer is ready to discuss commitment or next steps.
- Closing techniquesAsking for commitment professionally and agreeing what happens next.
- Sales follow-upMaintaining momentum through clear actions, timing and consistent communication.
How participants learn.
An active learning approach. Short facilitator inputs, real examples, small-group practice, application to your own workplace situations, and structured reflection.
- 01
Learn
Short, focused facilitator input on the concept and why it matters.
- 02
See
Worked examples and realistic scenarios drawn from customer sales conversations.
- 03
Practise
Small-group activities and exercises where participants try the method.
- 04
Apply
Participants work the method against their own real tasks and situations.
- 05
Reflect
Structured review and an action plan to take back to the workplace.
Where participants can apply these skills.
The situations participants most often report using the course material in once they return to work.
Prospecting conversations
Opening contact with confidence and a relevant reason for the customer to engage.
Discovery meetings
Using questions and listening to understand needs, priorities and decision context.
Sales presentations
Explaining solutions in a way that connects clearly to customer value.
Objection conversations
Exploring concerns and responding with calm, relevant information.
Closing discussions
Recognising readiness and asking for commitment or a practical next step.
Sales follow-up
Confirming actions, timing and ownership so opportunities continue to move.
Who should attend this course?
This Sales Skills workshop in Philippines is ideal for sales and client-facing professionals who want a stronger practical foundation for customer conversations and opportunity progression.
- Sales Professionals
- Account Managers
- Business Developers
- Client-Facing Managers
- Sales Leaders
- Key Account Executives
- Commercial Team Members
Prerequisites & experience level
No prior formal qualification is required. The programme is pitched at foundation to intermediate level and works well for mixed groups where some participants already sell professionally while others are developing a stronger sales foundation.
Group size
- Minimum: 1 participant
- Maximum: 25 participants
We keep the session interactive at every size, so everyone takes part in the discussion and the hands-on practice.
How the two days run.
The standard delivery is 2 full days, 9am to 5pm. The outline below shows the shape of a typical day; the exact running order is confirmed with you before delivery.
Day one: prospecting, discovery and value
- 9:00Welcome, objectives and what effective selling requires
- 10:30Preparing for prospect and customer conversations
- 11:30Opening conversations and building rapport
- 13:00Lunch
- 14:00Questioning, listening and understanding customer needs
- 15:30Presenting value in customer-relevant language
- 17:00Day one review and reflection
Day two: objections, closing and follow-up
- 9:00Recap and using proof to strengthen recommendations
- 10:30Handling objections and customer concerns
- 11:30Recognising buying signals and readiness to progress
- 13:00Lunch
- 14:00Closing professionally and agreeing next steps
- 15:30Sales follow-up and practical personal action planning
- 17:00Action planning and close
Format, customisation and facilitator.
Format & delivery
The duration of this Sales Skills in Philippines workshop is 2 full days. Knowles Training Institute Philippines will also be able to contextualise this workshop according to different durations.
- 3 full days
- 2 full days · 9am to 5pm (standard)
- 1 day
- Half day
- 90 minutes
- 60 minutes
Delivered onsite at your premises, at an arranged venue, or live online.
Customisation
The programme can be contextualised to your organisation without diluting the core capability or depth of learning. Commonly adapted:
- Examples and terminology from your sector
- Activities built around your own customer situations, products and sales challenges
- Duration and depth of each topic
- Participant level and mix of roles
- Action plans aligned to your objectives
Facilitator matching
We match the facilitator to your audience and context rather than assigning whoever is free. We consider:
- The seniority and mix of the group
- Your industry and working environment
- The delivery format and language of the session
- The specific outcomes you have asked for
A pre-course consultation is held before delivery so the content lands on the day.
What participants receive.
Each participant will receive the following materials for the Sales Skills course in Philippines.
Learner’s Guide
A workbook covering the full course content, used during the session and kept afterwards.
Course Handouts
Exercises, templates and reference sheets used in the practical activities.
Presentation Slides
The slide deck used during the course, provided for later reference.
Certification of Completion
Each course participant will receive a certification of training completion.
Included with every booking, at no additional charge.
Pricing and investment.
There are 4 pricing options available for this Sales Skills training course in Philippines. Course participants not in Philippines may choose to sign up for our online Sales Skills training course.
USD 679.97
Unlimited participants
USD 259.97
Per participant
USD 419.97
Per participant
USD 569.97
Standard delivery
What’s included
- Pre-course consultation
- Customised content, where applicable
- Facilitator and training materials
- Venue or virtual delivery
- Post-course follow-up, where applicable
40%
Real results. Trusted by leading organisations.
What our participants say
Written feedback published on our Knowles Training Institute reviews page.
Good if can also tailor to the level of participants in the workshop (similar to how it was conducted today). The trainer is very flexible!
It’s a great session with Karan, really appreciate the well-planned training materials and his facilitating skills.
I was totally engaged in his training and was able to pick up the theoretical information from his excellent communication skill.
Why organisations choose us
Everything you need to know before you enrol.
Something not covered here? Add it to your enquiry and we will answer it directly.
Who is this course designed for?
Sales professionals, account managers, business development executives, client-facing managers, sales leaders, key account executives and commercial team members who want to strengthen practical selling skills.
What are the learning objectives of this course?
Participants learn to prepare sales conversations, prospect, ask better questions, listen actively, present customer-relevant value, handle objections, close professionally and follow up with greater discipline.
Do participants need any prior experience?
No. The programme is pitched at foundation to intermediate level and works well for mixed groups where some participants have had little or no formal prior training in this area.
What is the duration of the course?
Standard delivery is 2 full days, 9am to 5pm. We can also contextualise the workshop to 3 full days, 1 day, half day, 90 minutes or 60 minutes.
Is the programme available online?
Yes. We deliver interactive, facilitator-led virtual sessions with the same activities, discussion and practice as the in-person format.
Can this course be customised for our organisation?
Yes. We adapt the examples, terminology, activities, duration and action plans to your industry and objectives, without diluting the core capability or depth of learning.
What is the group size for this course?
Group sizes run from a minimum of 1 participant to a maximum of 25. Smaller groups allow more individual attention, and the format stays interactive at every size.
Will participants receive a certificate on completion?
Yes. Each course participant will receive a certification of training completion.
What training methodology do you use?
An active learning approach: short facilitator inputs, real examples, small-group practice, application to your own workplace situations, and structured reflection.
Will we receive course materials?
Yes. Each participant receives a learner’s guide, course handouts and the presentation slides used during the course, plus a certification of training completion.
Is there any pre-course preparation?
No formal pre-work is required. We do hold a pre-course consultation with you to understand your goals and context so the content lands well on the day.
Is there post-course support?
Yes. Participants keep all resources, and we provide post-course follow-up where applicable to help sustain application back at work.
Can the course be delivered at our workplace?
Yes. We deliver onsite at your premises in the Philippines, or at an arranged venue that we can recommend for you.
What are the technical requirements for online training?
A stable internet connection, a device with a camera and microphone, and access to the video platform agreed in advance. We share joining details and run a quick check beforehand.
How much does the course cost?
There are four options: USD 679.97 for a 60-minute lunch talk session, USD 259.97 per participant for a half day, USD 419.97 per participant for 1 day and USD 569.97 per participant for 2 days. Group discounts of up to 40% are available.
When is the next available date?
Contact us for the latest Sales Skills course in Philippines schedules. Email [email protected] or send an enquiry using the form on this page.
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Available across the Philippines.
Our corporate training course is also available in the cities and provinces below. We deliver onsite at your premises, at an arranged venue, or live online wherever your team is based.
- Quezon City
- Manila
- Davao City
- Caloocan
- Cebu City
- Zamboanga City
- Taguig
- Antipolo
- Pasig
- Cagayan de Oro
- Parañaque
- Valenzuela
- Bacoor
- General Santos
- Makati
- Dasmariñas
- Las Piñas
- Mandaluyong
- Bacolod
- Muntinlupa
- Angeles
- Baguio
- San Jose del Monte
- Tarlac City
- Calamba
- Malolos
- Santa Rosa
- Iligan
- Marikina
- Navotas
- Boracay (Aklan)
- Palawan (Puerto Princesa City)
- Bohol (Tagbilaran City)
- Siargao (Surigao del Norte)
- Coron (Palawan)
- Vigan (Ilocos Sur)
- Sagada (Mountain Province)
- Batangas (Batangas City)
- Batanes (Basco)
- Dumaguete (Negros Oriental)
From enquiry to delivery.
You will always know what happens next, and nothing is committed until you have seen the scope and the cost.
- STEP 01
Send your enquiry
Tell us your dates, numbers and preferred format using the form below.
- STEP 02
Pre-course consultation
We discuss your goals, audience and context so the content fits.
- STEP 03
Receive a proposal
Scope, schedule and quotation, with time to consider before agreeing.
- STEP 04
Confirm and prepare
Dates locked, materials prepared and the facilitator matched to your group.
- STEP 05
Deliver and follow up
The course runs, and post-course follow-up sustains it back at work.
Ready to invest in your team?
Fill up the form and we will get back to you in less than 1 working day. Alternatively, give us a call to have one of our training consultants contact you. Our corporate training courses can be contextualised to meet your organisation’s training needs.
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We’re here to help
Ask about dates, delivery formats, group sizes or a customised version of this course for your organisation. A training consultant will come back to you directly.
KNOWLES TRAINING INSTITUTE · PHILIPPINES